Venue: The Star Sydney

Client brief: To supply a range of product displays an activations for new product launches. Creation of product and merchandise shops. 

Product Shop: 

To complete the product shop, we supplied a multi-tiered product display and branded display counter and to support the Electrify theme added LED strip lighting to the truss structure. 

Merchandise Shop:

To complete the merchandise shop, we supplied the truss structure with a branded display counter supported with a female and male mannequin, clothes racks and mirror.  LED strip lighting was also added to the truss structure to support the theme and create continuity with the product shop. 

Activations:

We provided 2 x activation booths, created form the TRIGA Go branding system which included the U framed structure and 2 x 15m x 2.5m banners.  

Hair Activation –

This activation included a black and white chequered floor with large Hollywood style make up mirror, hair dryer props and chairs. 

Women’s Health Activation –

Similar to Hair booth the Women’s Health booth included 2 x Perspex plinths with Perspex shelves to allow for the products to be displayed without diminishing the graphic content on the walls. 

Prize Wheel: 

We also supplied a Prize wheel to add some fun and emphasize the earnings potential from the new product releases.  The wheel consisted of a magnetic backing to allow for the magnetic prize decals to be easily placed and replacement.